Evidence floor met in this release.
Published segment leaderboard
Martech & Advertising: How buyers choose in the Machine Relations Index
This leaderboard uses only the Martech & Advertising / How buyers choose segment denominator: 129 observed answer runs across 8 dates.
Segment-specific denominator. Not the overall domain denominator.
Release floor: 7 dates.
Only released domains with evidence in this exact segment.
Leaderboard
Segment-specific cited sources
Rates, runs and rank are the producer's segment-specific values. Overall domain rates and engine breadth are not used as category rates.
| Rank | Source | Source role | Citation rate | Cited runs | Observed runs | Run dates |
|---|---|---|---|---|---|---|
| #1 of 224 | Cdp.comcdp.com | Vendor-owned source | 25.58% | 33 | 129 | 8 |
| #2 of 224 | Adobe.comadobe.com | Vendor-owned source | 10.85% | 14 | 129 | 8 |
| #3 of 224 | TechTargettechtarget.com | Editorial publication | 10.85% | 14 | 129 | 8 |
| #4 of 224 | Amplitude.comamplitude.com | Other observed source | 9.30% | 12 | 129 | 8 |
| #5 of 224 | Cometly.comcometly.com | Vendor-owned source | 7.75% | 10 | 129 | 8 |
| #6 of 224 | Hashmeta.comhashmeta.com | Other observed source | 7.75% | 10 | 129 | 8 |
| #7 of 224 | Quantummetric.comquantummetric.com | Other observed source | 7.75% | 10 | 129 | 8 |
| #8 of 224 | Rework.comrework.com | Other observed source | 7.75% | 10 | 129 | 8 |
| #9 of 224 | Ansira.comansira.com | Other observed source | 6.98% | 9 | 129 | 8 |
| #10 of 224 | Hubspot.comhubspot.com | Vendor-owned source | 6.98% | 9 | 129 | 8 |
| #11 of 224 | Tealium.comtealium.com | Vendor-owned source | 6.98% | 9 | 129 | 8 |
| #12 of 224 | Albato.comalbato.com | Vendor-owned source | 6.20% | 8 | 129 | 8 |
| #13 of 224 | Infobip.cominfobip.com | Vendor-owned source | 6.20% | 8 | 129 | 8 |
| #14 of 224 | Decentriq.comdecentriq.com | Other observed source | 5.43% | 7 | 129 | 8 |
| #15 of 224 | Elogic.coelogic.co | Vendor-owned source | 5.43% | 7 | 129 | 8 |
| #16 of 224 | Aidigital.comaidigital.com | Other observed source | 4.65% | 6 | 129 | 8 |
| #17 of 224 | Bloomreach.combloomreach.com | Vendor-owned source | 4.65% | 6 | 129 | 8 |
| #18 of 224 | CMSWire.comcmswire.com | Editorial publication | 4.65% | 6 | 129 | 8 |
| #19 of 224 | Customer.iocustomer.io | Other observed source | 4.65% | 6 | 129 | 8 |
| #20 of 224 | Dinmo.comdinmo.com | Vendor-owned source | 4.65% | 6 | 129 | 8 |
| #21 of 224 | Improvado.ioimprovado.io | Vendor-owned source | 4.65% | 6 | 129 | 8 |
| #22 of 224 | Influencers-time.cominfluencers-time.com | Other observed source | 4.65% | 6 | 129 | 8 |
| #23 of 224 | Mediummedium.com | Community and social platform | 4.65% | 6 | 129 | 8 |
| #24 of 224 | Nine.amnine.am | Other observed source | 4.65% | 6 | 129 | 8 |
| #25 of 224 | Pedowitzgroup.compedowitzgroup.com | Other observed source | 4.65% | 6 | 129 | 8 |
| #26 of 224 | Shakuro.comshakuro.com | Vendor-owned source | 4.65% | 6 | 129 | 8 |
| #27 of 224 | Attributionapp.comattributionapp.com | Other observed source | 3.88% | 5 | 129 | 8 |
| #28 of 224 | Evinent.comevinent.com | Vendor-owned source | 3.88% | 5 | 129 | 8 |
| #29 of 224 | Guideflow.comguideflow.com | Other observed source | 3.88% | 5 | 129 | 8 |
| #30 of 224 | Otterab.comotterab.com | Other observed source | 3.88% | 5 | 129 | 8 |
| #31 of 224 | Shopify.comshopify.com | Other observed source | 3.88% | 5 | 129 | 8 |
| #32 of 224 | Spotler.comspotler.com | Vendor-owned source | 3.88% | 5 | 129 | 8 |
| #33 of 224 | Usermaven.comusermaven.com | Vendor-owned source | 3.88% | 5 | 129 | 8 |
| #34 of 224 | 20xbusiness.com20xbusiness.com | Editorial publication | 3.10% | 4 | 129 | 8 |
| #35 of 224 | Count.cocount.co | Other observed source | 3.10% | 4 | 129 | 8 |
| #36 of 224 | Digitalapplied.comdigitalapplied.com | Vendor-owned source | 3.10% | 4 | 129 | 8 |
| #37 of 224 | Diva-e.comdiva-e.com | Vendor-owned source | 3.10% | 4 | 129 | 8 |
| #38 of 224 | Factors.aifactors.ai | Vendor-owned source | 3.10% | 4 | 129 | 8 |
| #39 of 224 | Insider Oneinsiderone.com | Vendor-owned source | 3.10% | 4 | 129 | 8 |
| #40 of 224 | Klaviyo.comklaviyo.com | Other observed source | 3.10% | 4 | 129 | 8 |
| #41 of 224 | Salesmotion.iosalesmotion.io | Vendor-owned source | 3.10% | 4 | 129 | 8 |
| #42 of 224 | Thatmarketingbuddy.comthatmarketingbuddy.com | Other observed source | 3.10% | 4 | 129 | 8 |
| #43 of 224 | Topmarketingreview.comtopmarketingreview.com | Other observed source | 3.10% | 4 | 129 | 8 |
| #44 of 224 | Agilespace.digitalagilespace.digital | Other observed source | 2.33% | 3 | 129 | 8 |
| #45 of 224 | Amazon.comamazon.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #46 of 224 | Appsflyer.comappsflyer.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #47 of 224 | Cleverly.cocleverly.co | Other observed source | 2.33% | 3 | 129 | 8 |
| #48 of 224 | Data-pilot.comdata-pilot.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #49 of 224 | Epsilon.comepsilon.com | Vendor-owned source | 2.33% | 3 | 129 | 8 |
| #50 of 224 | Forbesforbes.com | Editorial publication | 2.33% | 3 | 129 | 8 |
| #51 of 224 | Gitnux.orggitnux.org | Analyst and consulting research | 2.33% | 3 | 129 | 8 |
| #52 of 224 | Invenna.nlinvenna.nl | Other observed source | 2.33% | 3 | 129 | 8 |
| #53 of 224 | Leadfeeder.comleadfeeder.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #54 of 224 | Marketingprofs.commarketingprofs.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #55 of 224 | Mavlers.commavlers.com | Vendor-owned source | 2.33% | 3 | 129 | 8 |
| #56 of 224 | Misspepper.aimisspepper.ai | Vendor-owned source | 2.33% | 3 | 129 | 8 |
| #57 of 224 | Productivitybrief.comproductivitybrief.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #58 of 224 | Redpointglobal.comredpointglobal.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #59 of 224 | Salesforce.comsalesforce.com | Vendor-owned source | 2.33% | 3 | 129 | 8 |
| #60 of 224 | Skyvia.comskyvia.com | Vendor-owned source | 2.33% | 3 | 129 | 8 |
| #61 of 224 | Usercentrics.comusercentrics.com | Other observed source | 2.33% | 3 | 129 | 8 |
| #62 of 224 | Wysera.aiwysera.ai | Other observed source | 2.33% | 3 | 129 | 8 |
| #63 of 224 | Zoominfo.comzoominfo.com | Market and company database | 2.33% | 3 | 129 | 8 |
| #64 of 224 | Aerospike.comaerospike.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #65 of 224 | Airbyte.comairbyte.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #66 of 224 | Amperity.comamperity.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #67 of 224 | Amplemarket.comamplemarket.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #68 of 224 | Arcalea.comarcalea.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #69 of 224 | Berrycoders.comberrycoders.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #70 of 224 | Bestwebsite.bizbestwebsite.biz | Other observed source | 1.55% | 2 | 129 | 8 |
| #71 of 224 | Blueconic.comblueconic.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #72 of 224 | Branch.iobranch.io | Other observed source | 1.55% | 2 | 129 | 8 |
| #73 of 224 | Brandmovers.co.ukbrandmovers.co.uk | Other observed source | 1.55% | 2 | 129 | 8 |
| #74 of 224 | Brevo.combrevo.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #75 of 224 | Capgemini.comcapgemini.com | Analyst and consulting research | 1.55% | 2 | 129 | 8 |
| #76 of 224 | Connectionmodel.comconnectionmodel.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #77 of 224 | Cxl.comcxl.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #78 of 224 | Dataflysignal.comdataflysignal.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #79 of 224 | Destm.comdestm.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #80 of 224 | Domo.comdomo.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #81 of 224 | Futuremartech.aifuturemartech.ai | Other observed source | 1.55% | 2 | 129 | 8 |
| #82 of 224 | Fyisolutions.comfyisolutions.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #83 of 224 | G2g2.com | Market and company database | 1.55% | 2 | 129 | 8 |
| #84 of 224 | Getreditus.progetreditus.pro | Other observed source | 1.55% | 2 | 129 | 8 |
| #85 of 224 | Gleantap.comgleantap.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #86 of 224 | Hightouch.comhightouch.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #87 of 224 | Hockeystack.comhockeystack.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #88 of 224 | Integrate.comintegrate.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #89 of 224 | Kbr.agencykbr.agency | Other observed source | 1.55% | 2 | 129 | 8 |
| #90 of 224 | Knock.appknock.app | Other observed source | 1.55% | 2 | 129 | 8 |
| #91 of 224 | Knowledgelib.ioknowledgelib.io | Other observed source | 1.55% | 2 | 129 | 8 |
| #92 of 224 | Liveramp.comliveramp.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #93 of 224 | Llmrefs.comllmrefs.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #94 of 224 | MarTechmartech.org | Editorial publication | 1.55% | 2 | 129 | 8 |
| #95 of 224 | Matomo.orgmatomo.org | Other observed source | 1.55% | 2 | 129 | 8 |
| #96 of 224 | Monday.commonday.com | Vendor-owned source | 1.55% | 2 | 129 | 8 |
| #97 of 224 | N3hub.comn3hub.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #98 of 224 | Netguru.comnetguru.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #99 of 224 | Oktopost.comoktopost.com | Other observed source | 1.55% | 2 | 129 | 8 |
| #100 of 224 | Outreach.aioutreach.ai | Vendor-owned source | 1.55% | 2 | 129 | 8 |
Showing the first 100 rows from 224 observed domains.
Cite this
Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai. Martech & Advertising / How buyers choose: 224 observed source domains in the leaderboard, measured on 129 observed runs across 8 distinct run dates, 2026-05-10 to 2026-11-02. Release mri_score_v2.1+2026-11-02+f9aaeca0db15. https://machinerelations.ai/index/categories/martech-advertising/how_choose. CC BY 4.0.Parrott, J. (2026). Martech & Advertising / How buyers choose in the Machine Relations Index (Version mri_score_v2.1+2026-11-02+f9aaeca0db15) [Data set]. Machine Relations Research. https://machinerelations.ai/index/categories/martech-advertising/how_choose https://doi.org/10.5281/zenodo.23652423@misc{parrott2026mrimartechadvertisinghowchoose,
author = {Parrott, Jaxon},
title = {Martech \& Advertising / How buyers choose in the Machine Relations Index},
year = {2026},
version = {mri\_score\_v2.1+2026-11-02+f9aaeca0db15},
publisher = {Machine Relations Research},
url = {https://machinerelations.ai/index/categories/martech-advertising/how_choose},
doi = {10.5281/zenodo.23652423},
license = {CC-BY-4.0},
note = {Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai}
}Release and boundary
What this segment measures
Published November 2, 2026. The observation window runs May 10, 2026 to November 2, 2026. Methodology v2.1.
MRI measures observed root-domain citations inside monitored prompts. Segment rates are conditional on this sample and do not claim recommendation quality, traffic, placement availability, or commercial performance.