Evidence floor met in this release.
Published segment leaderboard
Consumer Products: How buyers choose in the Machine Relations Index
This leaderboard uses only the Consumer Products / How buyers choose segment denominator: 285 observed answer runs across 12 dates.
Segment-specific denominator. Not the overall domain denominator.
Release floor: 7 dates.
Only released domains with evidence in this exact segment.
Leaderboard
Segment-specific cited sources
Rates, runs and rank are the producer's segment-specific values. Overall domain rates and engine breadth are not used as category rates.
| Rank | Source | Source role | Citation rate | Cited runs | Observed runs | Run dates |
|---|---|---|---|---|---|---|
| #1 of 650 | Livetinted.comlivetinted.com | Other observed source | 18.60% | 53 | 285 | 12 |
| #2 of 650 | YouTubeyoutube.com | Search or media platform | 15.44% | 44 | 285 | 12 |
| #3 of 650 | Redditreddit.com | Community and social platform | 12.63% | 36 | 285 | 12 |
| #4 of 650 | Koraorganics.comkoraorganics.com | Other observed source | 9.82% | 28 | 285 | 12 |
| #5 of 650 | Allureallure.com | Editorial publication | 8.42% | 24 | 285 | 12 |
| #6 of 650 | Cerave.comcerave.com | Other observed source | 8.07% | 23 | 285 | 12 |
| #7 of 650 | Colorescience.comcolorescience.com | Other observed source | 7.37% | 21 | 285 | 12 |
| #8 of 650 | The New York Timesnytimes.com | Editorial publication | 7.02% | 20 | 285 | 12 |
| #9 of 650 | Healthlinehealthline.com | Editorial publication | 6.32% | 18 | 285 | 12 |
| #10 of 650 | Ulta.comulta.com | Other observed source | 6.32% | 18 | 285 | 12 |
| #11 of 650 | NBC Newsnbcnews.com | Editorial publication | 5.96% | 17 | 285 | 12 |
| #12 of 650 | Stilsuncare.comstilsuncare.com | Other observed source | 5.61% | 16 | 285 | 12 |
| #13 of 650 | CNETcnet.com | Editorial publication | 5.26% | 15 | 285 | 12 |
| #14 of 650 | Marie Clairemarieclaire.com | Editorial publication | 5.26% | 15 | 285 | 12 |
| #15 of 650 | WebMDwebmd.com | Editorial publication | 5.26% | 15 | 285 | 12 |
| #16 of 650 | Brightgirl.combrightgirl.com | Other observed source | 4.91% | 14 | 285 | 12 |
| #17 of 650 | Ningcos.comningcos.com | Other observed source | 4.91% | 14 | 285 | 12 |
| #18 of 650 | Woman's Worldwomansworld.com | Editorial publication | 4.91% | 14 | 285 | 12 |
| #19 of 650 | Alibaba.comalibaba.com | Other observed source | 4.56% | 13 | 285 | 12 |
| #20 of 650 | Nontoxiclab.comnontoxiclab.com | Other observed source | 4.56% | 13 | 285 | 12 |
| #21 of 650 | Hopkinsmedicine.orghopkinsmedicine.org | Other observed source | 4.21% | 12 | 285 | 12 |
| #22 of 650 | Instagram.cominstagram.com | Other observed source | 4.21% | 12 | 285 | 12 |
| #23 of 650 | The Dew Reportthedewreport.com | Editorial publication | 4.21% | 12 | 285 | 12 |
| #24 of 650 | Elleelle.com | Editorial publication | 3.86% | 11 | 285 | 12 |
| #25 of 650 | Sonderbeaut.comsonderbeaut.com | Other observed source | 3.86% | 11 | 285 | 12 |
| #26 of 650 | Aoskincare.comaoskincare.com | Other observed source | 3.51% | 10 | 285 | 12 |
| #27 of 650 | Blackoutcoffee.comblackoutcoffee.com | Other observed source | 3.51% | 10 | 285 | 12 |
| #28 of 650 | Bon Appétitbonappetit.com | Editorial publication | 3.51% | 10 | 285 | 12 |
| #29 of 650 | CNNcnn.com | Editorial publication | 3.51% | 10 | 285 | 12 |
| #30 of 650 | Dermstore.comdermstore.com | Other observed source | 3.51% | 10 | 285 | 12 |
| #31 of 650 | Madaracosmetics.commadaracosmetics.com | Other observed source | 3.51% | 10 | 285 | 12 |
| #32 of 650 | Worldofasaya.comworldofasaya.com | Other observed source | 3.51% | 10 | 285 | 12 |
| #33 of 650 | Aad.orgaad.org | Other observed source | 3.16% | 9 | 285 | 12 |
| #34 of 650 | Salt.bluesalt.blue | Other observed source | 3.16% | 9 | 285 | 12 |
| #35 of 650 | Shopmamasol.comshopmamasol.com | Other observed source | 3.16% | 9 | 285 | 12 |
| #36 of 650 | Thestyleandbeautydoctor.comthestyleandbeautydoctor.com | Other observed source | 3.16% | 9 | 285 | 12 |
| #37 of 650 | Beanbox.combeanbox.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #38 of 650 | Blume.comblume.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #39 of 650 | Boots.comboots.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #40 of 650 | Collectiveskincare.comcollectiveskincare.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #41 of 650 | Dermapproved.comdermapproved.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #42 of 650 | Ewg.orgewg.org | Other observed source | 2.81% | 8 | 285 | 12 |
| #43 of 650 | Ftc.govftc.gov | Academic and government source | 2.81% | 8 | 285 | 12 |
| #44 of 650 | Good Housekeepinggoodhousekeeping.com | Editorial publication | 2.81% | 8 | 285 | 12 |
| #45 of 650 | Gralon.comgralon.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #46 of 650 | Jimmysjava.comjimmysjava.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #47 of 650 | Outsidebeautyskincare.comoutsidebeautyskincare.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #48 of 650 | Seattlecoffeegear.comseattlecoffeegear.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #49 of 650 | The-skinedit.comthe-skinedit.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #50 of 650 | Toxicfreechoice.comtoxicfreechoice.com | Other observed source | 2.81% | 8 | 285 | 12 |
| #51 of 650 | AOL.comaol.com | Editorial publication | 2.46% | 7 | 285 | 12 |
| #52 of 650 | Bareboatgear.combareboatgear.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #53 of 650 | Brushonblock.combrushonblock.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #54 of 650 | Coffeexplore.comcoffeexplore.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #55 of 650 | Coppertone.comcoppertone.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #56 of 650 | Crockettcoffee.comcrockettcoffee.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #57 of 650 | Dinastrachanmd.comdinastrachanmd.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #58 of 650 | Esquireesquire.com | Editorial publication | 2.46% | 7 | 285 | 12 |
| #59 of 650 | Greenllamaclean.comgreenllamaclean.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #60 of 650 | Junglerelics.comjunglerelics.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #61 of 650 | Organicallybecca.comorganicallybecca.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #62 of 650 | Otsdermatology.comotsdermatology.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #63 of 650 | Sunsolvemd.comsunsolvemd.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #64 of 650 | U.S. News & World Reportusnews.com | Editorial publication | 2.46% | 7 | 285 | 12 |
| #65 of 650 | Whowhatwear.comwhowhatwear.com | Other observed source | 2.46% | 7 | 285 | 12 |
| #66 of 650 | Yahoo Newsyahoo.com | Editorial publication | 2.46% | 7 | 285 | 12 |
| #67 of 650 | Clevelandclinic.orgclevelandclinic.org | Academic and government source | 2.11% | 6 | 285 | 12 |
| #68 of 650 | Forceofnatureclean.comforceofnatureclean.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #69 of 650 | Freelivingco.cofreelivingco.co | Other observed source | 2.11% | 6 | 285 | 12 |
| #70 of 650 | Gosupps.comgosupps.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #71 of 650 | Grind.co.ukgrind.co.uk | Other observed source | 2.11% | 6 | 285 | 12 |
| #72 of 650 | Macys.commacys.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #73 of 650 | NIHnih.gov | Academic and government source | 2.11% | 6 | 285 | 12 |
| #74 of 650 | Pinupcoffeeco.compinupcoffeeco.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #75 of 650 | Projectreef.comprojectreef.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #76 of 650 | Proteinjug.comproteinjug.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #77 of 650 | Purecise.compurecise.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #78 of 650 | Qogita.comqogita.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #79 of 650 | Reviewedreviewed.com | Editorial publication | 2.11% | 6 | 285 | 12 |
| #80 of 650 | Skincancer.orgskincancer.org | Academic and government source | 2.11% | 6 | 285 | 12 |
| #81 of 650 | Skinredients.comskinredients.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #82 of 650 | Summerfridays.comsummerfridays.com | Other observed source | 2.11% | 6 | 285 | 12 |
| #83 of 650 | The Guardiantheguardian.com | Editorial publication | 2.11% | 6 | 285 | 12 |
| #84 of 650 | Babor.combabor.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #85 of 650 | Brewsift.combrewsift.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #86 of 650 | Bu.edubu.edu | Academic and government source | 1.75% | 5 | 285 | 12 |
| #87 of 650 | Cornercoffeestore.comcornercoffeestore.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #88 of 650 | Ebrucoffeeco.comebrucoffeeco.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #89 of 650 | Ecolosophy.comecolosophy.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #90 of 650 | EverydayHealth.comeverydayhealth.com | Editorial publication | 1.75% | 5 | 285 | 12 |
| #91 of 650 | Into The Glossintothegloss.com | Editorial publication | 1.75% | 5 | 285 | 12 |
| #92 of 650 | Justalittlecrunchy.comjustalittlecrunchy.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #93 of 650 | Laballey.comlaballey.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #94 of 650 | Osu.eduosu.edu | Academic and government source | 1.75% | 5 | 285 | 12 |
| #95 of 650 | Pulled.coffeepulled.coffee | Editorial publication | 1.75% | 5 | 285 | 12 |
| #96 of 650 | Puracy.compuracy.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #97 of 650 | Purelightbotanicalbeauty.compurelightbotanicalbeauty.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #98 of 650 | Red Onlineredonline.co.uk | Editorial publication | 1.75% | 5 | 285 | 12 |
| #99 of 650 | Rejuventskincare.comrejuventskincare.com | Other observed source | 1.75% | 5 | 285 | 12 |
| #100 of 650 | Scienceinsights.orgscienceinsights.org | Other observed source | 1.75% | 5 | 285 | 12 |
Showing the first 100 rows from 650 observed domains.
Cite this
Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai. Consumer Products / How buyers choose: 650 observed source domains in the leaderboard, measured on 285 observed runs across 12 distinct run dates, 2026-05-10 to 2026-11-02. Release mri_score_v2.1+2026-11-02+f9aaeca0db15. https://machinerelations.ai/index/categories/consumer-products/how_choose. CC BY 4.0.Parrott, J. (2026). Consumer Products / How buyers choose in the Machine Relations Index (Version mri_score_v2.1+2026-11-02+f9aaeca0db15) [Data set]. Machine Relations Research. https://machinerelations.ai/index/categories/consumer-products/how_choose https://doi.org/10.5281/zenodo.23652423@misc{parrott2026mriconsumerproductshowchoose,
author = {Parrott, Jaxon},
title = {Consumer Products / How buyers choose in the Machine Relations Index},
year = {2026},
version = {mri\_score\_v2.1+2026-11-02+f9aaeca0db15},
publisher = {Machine Relations Research},
url = {https://machinerelations.ai/index/categories/consumer-products/how_choose},
doi = {10.5281/zenodo.23652423},
license = {CC-BY-4.0},
note = {Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai}
}Release and boundary
What this segment measures
Published November 2, 2026. The observation window runs May 10, 2026 to November 2, 2026. Methodology v2.1.
MRI measures observed root-domain citations inside monitored prompts. Segment rates are conditional on this sample and do not claim recommendation quality, traffic, placement availability, or commercial performance.