# Consumer Products: How buyers choose in the Machine Relations Index

Canonical URL: https://machinerelations.ai/index/categories/consumer-products/how_choose
Release mri_score_v2.0+2026-09-18+8fa38e54dd0a; methodology mri_score_v2.0; generated 2026-09-18; window 2026-05-10 to 2026-09-18; artifact 8fa38e54dd0a.

This is the public leaderboard for the exact Consumer Products / How buyers choose segment. Rates use the segment denominator only: 137 observed runs across 7 dates.

| Rank | Source | Source role | Citation rate | Cited runs | Observed runs | Run dates | Confidence |
|---|---|---|---:|---:|---:|---:|---|
| #1 of 427 | [YouTube](https://machinerelations.ai/index/domains/youtube.com) | Search or media platform | 24.82% | 34 | 137 | 7 | Unavailable |
| #2 of 427 | [Reddit](https://machinerelations.ai/index/domains/reddit.com) | Community and social platform | 23.36% | 32 | 137 | 7 | Unavailable |
| #3 of 427 | [Livetinted.com](https://machinerelations.ai/index/domains/livetinted.com) | Other observed source | 22.63% | 31 | 137 | 7 | Unavailable |
| #4 of 427 | [Koraorganics.com](https://machinerelations.ai/index/domains/koraorganics.com) | Other observed source | 12.41% | 17 | 137 | 7 | Unavailable |
| #5 of 427 | [Allure](https://machinerelations.ai/index/domains/allure.com) | Editorial publication | 11.68% | 16 | 137 | 7 | Unavailable |
| #6 of 427 | [Cerave.com](https://machinerelations.ai/index/domains/cerave.com) | Other observed source | 10.95% | 15 | 137 | 7 | Unavailable |
| #7 of 427 | [Colorescience.com](https://machinerelations.ai/index/domains/colorescience.com) | Other observed source | 9.49% | 13 | 137 | 7 | Unavailable |
| #8 of 427 | [Ningcos.com](https://machinerelations.ai/index/domains/ningcos.com) | Other observed source | 8.76% | 12 | 137 | 7 | Unavailable |
| #9 of 427 | [Brightgirl.com](https://machinerelations.ai/index/domains/brightgirl.com) | Other observed source | 8.03% | 11 | 137 | 7 | Unavailable |
| #10 of 427 | [Healthline.com](https://machinerelations.ai/index/domains/healthline.com) | Other observed source | 8.03% | 11 | 137 | 7 | Unavailable |
| #11 of 427 | [Sonderbeaut.com](https://machinerelations.ai/index/domains/sonderbeaut.com) | Other observed source | 8.03% | 11 | 137 | 7 | Unavailable |
| #12 of 427 | [Webmd.com](https://machinerelations.ai/index/domains/webmd.com) | Other observed source | 7.30% | 10 | 137 | 7 | Unavailable |
| #13 of 427 | [Worldofasaya.com](https://machinerelations.ai/index/domains/worldofasaya.com) | Other observed source | 7.30% | 10 | 137 | 7 | Unavailable |
| #14 of 427 | [Aoskincare.com](https://machinerelations.ai/index/domains/aoskincare.com) | Other observed source | 6.57% | 9 | 137 | 7 | Unavailable |
| #15 of 427 | [Dermstore.com](https://machinerelations.ai/index/domains/dermstore.com) | Other observed source | 6.57% | 9 | 137 | 7 | Unavailable |
| #16 of 427 | [Thestyleandbeautydoctor.com](https://machinerelations.ai/index/domains/thestyleandbeautydoctor.com) | Other observed source | 6.57% | 9 | 137 | 7 | Unavailable |
| #17 of 427 | [Collectiveskincare.com](https://machinerelations.ai/index/domains/collectiveskincare.com) | Other observed source | 5.84% | 8 | 137 | 7 | Unavailable |
| #18 of 427 | [Instagram.com](https://machinerelations.ai/index/domains/instagram.com) | Other observed source | 5.84% | 8 | 137 | 7 | Unavailable |
| #19 of 427 | [Madaracosmetics.com](https://machinerelations.ai/index/domains/madaracosmetics.com) | Other observed source | 5.84% | 8 | 137 | 7 | Unavailable |
| #20 of 427 | [Nytimes.com](https://machinerelations.ai/index/domains/nytimes.com) | Editorial publication | 5.84% | 8 | 137 | 7 | Unavailable |
| #21 of 427 | [Alibaba.com](https://machinerelations.ai/index/domains/alibaba.com) | Other observed source | 5.11% | 7 | 137 | 7 | Unavailable |
| #22 of 427 | [Elle (UK)](https://machinerelations.ai/index/domains/elle.com) | Editorial publication | 5.11% | 7 | 137 | 7 | Unavailable |
| #23 of 427 | [Ewg.org](https://machinerelations.ai/index/domains/ewg.org) | Other observed source | 5.11% | 7 | 137 | 7 | Unavailable |
| #24 of 427 | [Greenllamaclean.com](https://machinerelations.ai/index/domains/greenllamaclean.com) | Other observed source | 5.11% | 7 | 137 | 7 | Unavailable |
| #25 of 427 | [Nbcnews.com](https://machinerelations.ai/index/domains/nbcnews.com) | Editorial publication | 5.11% | 7 | 137 | 7 | Unavailable |
| #26 of 427 | [Organicallybecca.com](https://machinerelations.ai/index/domains/organicallybecca.com) | Other observed source | 5.11% | 7 | 137 | 7 | Unavailable |
| #27 of 427 | [Thedewreport.com](https://machinerelations.ai/index/domains/thedewreport.com) | Editorial publication | 5.11% | 7 | 137 | 7 | Unavailable |
| #28 of 427 | [Aol.com](https://machinerelations.ai/index/domains/aol.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #29 of 427 | [Blume.com](https://machinerelations.ai/index/domains/blume.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #30 of 427 | [Bon Appétit](https://machinerelations.ai/index/domains/bonappetit.com) | Editorial publication | 4.38% | 6 | 137 | 7 | Unavailable |
| #31 of 427 | [Brushonblock.com](https://machinerelations.ai/index/domains/brushonblock.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #32 of 427 | [Freelivingco.co](https://machinerelations.ai/index/domains/freelivingco.co) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #33 of 427 | [Marieclaire.com](https://machinerelations.ai/index/domains/marieclaire.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #34 of 427 | [Pinupcoffeeco.com](https://machinerelations.ai/index/domains/pinupcoffeeco.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #35 of 427 | [Shopmamasol.com](https://machinerelations.ai/index/domains/shopmamasol.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #36 of 427 | [Stilsuncare.com](https://machinerelations.ai/index/domains/stilsuncare.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #37 of 427 | [Sunsolvemd.com](https://machinerelations.ai/index/domains/sunsolvemd.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #38 of 427 | [The-skinedit.com](https://machinerelations.ai/index/domains/the-skinedit.com) | Other observed source | 4.38% | 6 | 137 | 7 | Unavailable |
| #39 of 427 | [Aad.org](https://machinerelations.ai/index/domains/aad.org) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #40 of 427 | [Bareboatgear.com](https://machinerelations.ai/index/domains/bareboatgear.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #41 of 427 | [Beanbox.com](https://machinerelations.ai/index/domains/beanbox.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #42 of 427 | [CNET (Profile Post Only)](https://machinerelations.ai/index/domains/cnet.com) | Editorial publication | 3.65% | 5 | 137 | 7 | Unavailable |
| #43 of 427 | [Cornercoffeestore.com](https://machinerelations.ai/index/domains/cornercoffeestore.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #44 of 427 | [Dermapproved.com](https://machinerelations.ai/index/domains/dermapproved.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #45 of 427 | [Dinastrachanmd.com](https://machinerelations.ai/index/domains/dinastrachanmd.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #46 of 427 | [Gralon.com](https://machinerelations.ai/index/domains/gralon.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #47 of 427 | [Intothegloss.com](https://machinerelations.ai/index/domains/intothegloss.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #48 of 427 | [Justalittlecrunchy.com](https://machinerelations.ai/index/domains/justalittlecrunchy.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #49 of 427 | [Laballey.com](https://machinerelations.ai/index/domains/laballey.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #50 of 427 | [Trulyfree.com](https://machinerelations.ai/index/domains/trulyfree.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #51 of 427 | [Ubuy.com.jo](https://machinerelations.ai/index/domains/ubuy.com.jo) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #52 of 427 | [Ulta.com](https://machinerelations.ai/index/domains/ulta.com) | Other observed source | 3.65% | 5 | 137 | 7 | Unavailable |
| #53 of 427 | [Woman's World](https://machinerelations.ai/index/domains/womansworld.com) | Editorial publication | 3.65% | 5 | 137 | 7 | Unavailable |
| #54 of 427 | [Bustle](https://machinerelations.ai/index/domains/bustle.com) | Editorial publication | 2.92% | 4 | 137 | 7 | Unavailable |
| #55 of 427 | [Clevelandclinic.org](https://machinerelations.ai/index/domains/clevelandclinic.org) | Academic and government source | 2.92% | 4 | 137 | 7 | Unavailable |
| #56 of 427 | [Coffeexplore.com](https://machinerelations.ai/index/domains/coffeexplore.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #57 of 427 | [Coppertone.com](https://machinerelations.ai/index/domains/coppertone.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #58 of 427 | [Crockettcoffee.com](https://machinerelations.ai/index/domains/crockettcoffee.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #59 of 427 | [Dermatica.com.mx](https://machinerelations.ai/index/domains/dermatica.com.mx) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #60 of 427 | [Forceofnatureclean.com](https://machinerelations.ai/index/domains/forceofnatureclean.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #61 of 427 | [Ftc.gov](https://machinerelations.ai/index/domains/ftc.gov) | Academic and government source | 2.92% | 4 | 137 | 7 | Unavailable |
| #62 of 427 | [Goodhousekeeping.com](https://machinerelations.ai/index/domains/goodhousekeeping.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #63 of 427 | [Gosupps.com](https://machinerelations.ai/index/domains/gosupps.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #64 of 427 | [Grind.co.uk](https://machinerelations.ai/index/domains/grind.co.uk) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #65 of 427 | [Haeskn.com](https://machinerelations.ai/index/domains/haeskn.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #66 of 427 | [Nontoxiclab.com](https://machinerelations.ai/index/domains/nontoxiclab.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #67 of 427 | [Outsidebeautyskincare.com](https://machinerelations.ai/index/domains/outsidebeautyskincare.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #68 of 427 | [Proteinjug.com](https://machinerelations.ai/index/domains/proteinjug.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #69 of 427 | [Purelightbotanicalbeauty.com](https://machinerelations.ai/index/domains/purelightbotanicalbeauty.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #70 of 427 | [Rei.com](https://machinerelations.ai/index/domains/rei.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #71 of 427 | [Salt.blue](https://machinerelations.ai/index/domains/salt.blue) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #72 of 427 | [Seattlecoffeegear.com](https://machinerelations.ai/index/domains/seattlecoffeegear.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #73 of 427 | [Seedoilfreecertified.com](https://machinerelations.ai/index/domains/seedoilfreecertified.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #74 of 427 | [Skincancer.org](https://machinerelations.ai/index/domains/skincancer.org) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #75 of 427 | [Smytten.com](https://machinerelations.ai/index/domains/smytten.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #76 of 427 | [Solrx.com](https://machinerelations.ai/index/domains/solrx.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #77 of 427 | [Theguardian.com](https://machinerelations.ai/index/domains/theguardian.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #78 of 427 | [Toxicfreechoice.com](https://machinerelations.ai/index/domains/toxicfreechoice.com) | Other observed source | 2.92% | 4 | 137 | 7 | Unavailable |
| #79 of 427 | [Alteregoretreat.com](https://machinerelations.ai/index/domains/alteregoretreat.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #80 of 427 | [Ampbeauty.com](https://machinerelations.ai/index/domains/ampbeauty.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #81 of 427 | [Bathandunwind.com](https://machinerelations.ai/index/domains/bathandunwind.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #82 of 427 | [Blackoutcoffee.com](https://machinerelations.ai/index/domains/blackoutcoffee.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #83 of 427 | [Boots.com](https://machinerelations.ai/index/domains/boots.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #84 of 427 | [Brewsift.com](https://machinerelations.ai/index/domains/brewsift.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #85 of 427 | [Bu.edu](https://machinerelations.ai/index/domains/bu.edu) | Academic and government source | 2.19% | 3 | 137 | 7 | Unavailable |
| #86 of 427 | [Distefano.com.au](https://machinerelations.ai/index/domains/distefano.com.au) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #87 of 427 | [Drink4good.com](https://machinerelations.ai/index/domains/drink4good.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #88 of 427 | [Elelaf.com](https://machinerelations.ai/index/domains/elelaf.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #89 of 427 | [Esquire.com](https://machinerelations.ai/index/domains/esquire.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #90 of 427 | [Facebook.com](https://machinerelations.ai/index/domains/facebook.com) | Community and social platform | 2.19% | 3 | 137 | 7 | Unavailable |
| #91 of 427 | [Frostbloom.se](https://machinerelations.ai/index/domains/frostbloom.se) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #92 of 427 | [Homecourt.co](https://machinerelations.ai/index/domains/homecourt.co) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #93 of 427 | [Honestpetal.com](https://machinerelations.ai/index/domains/honestpetal.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #94 of 427 | [Inews.co.uk](https://machinerelations.ai/index/domains/inews.co.uk) | Editorial publication | 2.19% | 3 | 137 | 7 | Unavailable |
| #95 of 427 | [Instacart.com](https://machinerelations.ai/index/domains/instacart.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #96 of 427 | [Jimmysjava.com](https://machinerelations.ai/index/domains/jimmysjava.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #97 of 427 | [Junglerelics.com](https://machinerelations.ai/index/domains/junglerelics.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #98 of 427 | [Kenvue.com](https://machinerelations.ai/index/domains/kenvue.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #99 of 427 | [Moodylemon.com](https://machinerelations.ai/index/domains/moodylemon.com) | Other observed source | 2.19% | 3 | 137 | 7 | Unavailable |
| #100 of 427 | [NIH](https://machinerelations.ai/index/domains/nih.gov) | Academic and government source | 2.19% | 3 | 137 | 7 | Unavailable |

## Citation

Consumer Products / How buyers choose: 427 observed source domains in the leaderboard, 2026-05-10 to 2026-09-18, mri_score_v2.0, mri_score_v2.0+2026-09-18+8fa38e54dd0a, https://machinerelations.ai/index/categories/consumer-products/how_choose.