Evidence floor met in this release.
Published segment leaderboard
Martech & Advertising: Is it worth it in the Machine Relations Index
This leaderboard uses only the Martech & Advertising / Is it worth it segment denominator: 131 observed answer runs across 8 dates.
Segment-specific denominator. Not the overall domain denominator.
Release floor: 7 dates.
Only released domains with evidence in this exact segment.
Leaderboard
Segment-specific cited sources
Rates, runs and rank are the producer's segment-specific values. Overall domain rates and engine breadth are not used as category rates.
| Rank | Source | Source role | Citation rate | Cited runs | Observed runs | Run dates |
|---|---|---|---|---|---|---|
| #1 of 208 | Cdp.comcdp.com | Vendor-owned source | 34.35% | 45 | 131 | 8 |
| #2 of 208 | Improvado.ioimprovado.io | Vendor-owned source | 13.74% | 18 | 131 | 8 |
| #3 of 208 | Cometly.comcometly.com | Vendor-owned source | 11.45% | 15 | 131 | 8 |
| #4 of 208 | Thestacc.comthestacc.com | Other observed source | 9.92% | 13 | 131 | 8 |
| #5 of 208 | Guideflow.comguideflow.com | Other observed source | 9.16% | 12 | 131 | 8 |
| #6 of 208 | Nvecta.comnvecta.com | Vendor-owned source | 9.16% | 12 | 131 | 8 |
| #7 of 208 | Deployteq.comdeployteq.com | Other observed source | 7.63% | 10 | 131 | 8 |
| #8 of 208 | Usermaven.comusermaven.com | Vendor-owned source | 6.87% | 9 | 131 | 8 |
| #9 of 208 | Wetracked.iowetracked.io | Other observed source | 6.87% | 9 | 131 | 8 |
| #10 of 208 | Albato.comalbato.com | Vendor-owned source | 6.11% | 8 | 131 | 8 |
| #11 of 208 | Getmonetizely.comgetmonetizely.com | Vendor-owned source | 6.11% | 8 | 131 | 8 |
| #12 of 208 | Best Keyword Search Toolbestkeywordsearchtool.com | Editorial publication | 5.34% | 7 | 131 | 8 |
| #13 of 208 | Influencers-time.cominfluencers-time.com | Other observed source | 5.34% | 7 | 131 | 8 |
| #14 of 208 | Microsoft.commicrosoft.com | Vendor-owned source | 5.34% | 7 | 131 | 8 |
| #15 of 208 | Randyspeckmandesign.comrandyspeckmandesign.com | Other observed source | 5.34% | 7 | 131 | 8 |
| #16 of 208 | Seomake.comseomake.com | Other observed source | 5.34% | 7 | 131 | 8 |
| #17 of 208 | Aeoengine.aiaeoengine.ai | Other observed source | 4.58% | 6 | 131 | 8 |
| #18 of 208 | Distribb.iodistribb.io | Other observed source | 4.58% | 6 | 131 | 8 |
| #19 of 208 | G2g2.com | Market and company database | 4.58% | 6 | 131 | 8 |
| #20 of 208 | Getvero.comgetvero.com | Other observed source | 4.58% | 6 | 131 | 8 |
| #21 of 208 | Therankmasters.comtherankmasters.com | Vendor-owned source | 4.58% | 6 | 131 | 8 |
| #22 of 208 | Tryatria.comtryatria.com | Other observed source | 4.58% | 6 | 131 | 8 |
| #23 of 208 | CMSWire.comcmswire.com | Editorial publication | 3.82% | 5 | 131 | 8 |
| #24 of 208 | Hubspot.comhubspot.com | Vendor-owned source | 3.82% | 5 | 131 | 8 |
| #25 of 208 | Ingestlabs.comingestlabs.com | Vendor-owned source | 3.82% | 5 | 131 | 8 |
| #26 of 208 | Inveo.ioinveo.io | Other observed source | 3.82% | 5 | 131 | 8 |
| #27 of 208 | Prescientai.comprescientai.com | Other observed source | 3.82% | 5 | 131 | 8 |
| #28 of 208 | Prospeo.ioprospeo.io | Vendor-owned source | 3.82% | 5 | 131 | 8 |
| #29 of 208 | Rankdots.comrankdots.com | Other observed source | 3.82% | 5 | 131 | 8 |
| #30 of 208 | Admanage.aiadmanage.ai | Other observed source | 3.05% | 4 | 131 | 8 |
| #31 of 208 | Attributy.comattributy.com | Other observed source | 3.05% | 4 | 131 | 8 |
| #32 of 208 | Beltstack.combeltstack.com | Other observed source | 3.05% | 4 | 131 | 8 |
| #33 of 208 | Gartner.comgartner.com | Analyst and consulting research | 3.05% | 4 | 131 | 8 |
| #34 of 208 | Layerfive.comlayerfive.com | Vendor-owned source | 3.05% | 4 | 131 | 8 |
| #35 of 208 | Oracle.comoracle.com | Vendor-owned source | 3.05% | 4 | 131 | 8 |
| #36 of 208 | Rework.comrework.com | Other observed source | 3.05% | 4 | 131 | 8 |
| #37 of 208 | Uplandsoftware.comuplandsoftware.com | Other observed source | 3.05% | 4 | 131 | 8 |
| #38 of 208 | YouTubeyoutube.com | Search or media platform | 3.05% | 4 | 131 | 8 |
| #39 of 208 | Airfleet.coairfleet.co | Other observed source | 2.29% | 3 | 131 | 8 |
| #40 of 208 | Amperity.comamperity.com | Vendor-owned source | 2.29% | 3 | 131 | 8 |
| #41 of 208 | Bloomreach.combloomreach.com | Vendor-owned source | 2.29% | 3 | 131 | 8 |
| #42 of 208 | Checkthat.aicheckthat.ai | Other observed source | 2.29% | 3 | 131 | 8 |
| #43 of 208 | Dataconsultingfirms.comdataconsultingfirms.com | Vendor-owned source | 2.29% | 3 | 131 | 8 |
| #44 of 208 | Digitalapplied.comdigitalapplied.com | Vendor-owned source | 2.29% | 3 | 131 | 8 |
| #45 of 208 | Factors.aifactors.ai | Vendor-owned source | 2.29% | 3 | 131 | 8 |
| #46 of 208 | Hyros.comhyros.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #47 of 208 | Ivristech.comivristech.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #48 of 208 | Omeda.comomeda.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #49 of 208 | Openbacklinks.orgopenbacklinks.org | Other observed source | 2.29% | 3 | 131 | 8 |
| #50 of 208 | Outrank.sooutrank.so | Other observed source | 2.29% | 3 | 131 | 8 |
| #51 of 208 | Relevantaudience.comrelevantaudience.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #52 of 208 | Segmentstream.comsegmentstream.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #53 of 208 | Stridec.comstridec.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #54 of 208 | Tapasseo.comtapasseo.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #55 of 208 | Taqtics.comtaqtics.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #56 of 208 | Targetinternet.comtargetinternet.com | Other observed source | 2.29% | 3 | 131 | 8 |
| #57 of 208 | A88lab.coma88lab.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #58 of 208 | Aboutmartech.comaboutmartech.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #59 of 208 | Adobe.comadobe.com | Vendor-owned source | 1.53% | 2 | 131 | 8 |
| #60 of 208 | Airbridge.ioairbridge.io | Other observed source | 1.53% | 2 | 131 | 8 |
| #61 of 208 | Attrifast.comattrifast.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #62 of 208 | Brevo.combrevo.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #63 of 208 | Coffee.aicoffee.ai | Other observed source | 1.53% | 2 | 131 | 8 |
| #64 of 208 | Dotanalytics.aidotanalytics.ai | Other observed source | 1.53% | 2 | 131 | 8 |
| #65 of 208 | Genwrite.cogenwrite.co | Other observed source | 1.53% | 2 | 131 | 8 |
| #66 of 208 | Growthloop.comgrowthloop.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #67 of 208 | Ibeamconsulting.comibeamconsulting.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #68 of 208 | Jestko.comjestko.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #69 of 208 | Klaviyo.comklaviyo.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #70 of 208 | Learnmarketing.co.inlearnmarketing.co.in | Other observed source | 1.53% | 2 | 131 | 8 |
| #71 of 208 | Lexer.iolexer.io | Vendor-owned source | 1.53% | 2 | 131 | 8 |
| #72 of 208 | Link-assistant.comlink-assistant.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #73 of 208 | Maxburst.commaxburst.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #74 of 208 | Mpgone.commpgone.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #75 of 208 | Onelittleweb.comonelittleweb.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #76 of 208 | Redditreddit.com | Community and social platform | 1.53% | 2 | 131 | 8 |
| #77 of 208 | Revolveagency.co.ukrevolveagency.co.uk | Other observed source | 1.53% | 2 | 131 | 8 |
| #78 of 208 | Serfix.ioserfix.io | Other observed source | 1.53% | 2 | 131 | 8 |
| #79 of 208 | Shopify.comshopify.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #80 of 208 | Siteup.aisiteup.ai | Other observed source | 1.53% | 2 | 131 | 8 |
| #81 of 208 | Smarttoolgo.comsmarttoolgo.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #82 of 208 | Stackmatix.comstackmatix.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #83 of 208 | Superkind.aisuperkind.ai | Other observed source | 1.53% | 2 | 131 | 8 |
| #84 of 208 | Syncorswimcdp.comsyncorswimcdp.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #85 of 208 | Tomba.iotomba.io | Other observed source | 1.53% | 2 | 131 | 8 |
| #86 of 208 | Trivas.aitrivas.ai | Other observed source | 1.53% | 2 | 131 | 8 |
| #87 of 208 | Trustradius.comtrustradius.com | Market and company database | 1.53% | 2 | 131 | 8 |
| #88 of 208 | Webclat.comwebclat.com | Other observed source | 1.53% | 2 | 131 | 8 |
| #89 of 208 | Worldmetrics.orgworldmetrics.org | Analyst and consulting research | 1.53% | 2 | 131 | 8 |
| #90 of 208 | Abdulazizahwan.comabdulazizahwan.com | Other observed source | 0.76% | 1 | 131 | 8 |
| #91 of 208 | Adstellar.aiadstellar.ai | Other observed source | 0.76% | 1 | 131 | 8 |
| #92 of 208 | Agencydashboard.ioagencydashboard.io | Other observed source | 0.76% | 1 | 131 | 8 |
| #93 of 208 | Aionx.coaionx.co | Other observed source | 0.76% | 1 | 131 | 8 |
| #94 of 208 | AI:PRODUCTIVITYaiproductivity.ai | Editorial publication | 0.76% | 1 | 131 | 8 |
| #95 of 208 | Alium.ioalium.io | Other observed source | 0.76% | 1 | 131 | 8 |
| #96 of 208 | Alliantinsight.comalliantinsight.com | Other observed source | 0.76% | 1 | 131 | 8 |
| #97 of 208 | Asp-marketing.comasp-marketing.com | Analyst and consulting research | 0.76% | 1 | 131 | 8 |
| #98 of 208 | Authorityspecialist.comauthorityspecialist.com | Other observed source | 0.76% | 1 | 131 | 8 |
| #99 of 208 | Blckalpaca.atblckalpaca.at | Other observed source | 0.76% | 1 | 131 | 8 |
| #100 of 208 | Branch8.combranch8.com | Other observed source | 0.76% | 1 | 131 | 8 |
Showing the first 100 rows from 208 observed domains.
Cite this
Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai. Martech & Advertising / Is it worth it: 208 observed source domains in the leaderboard, measured on 131 observed runs across 8 distinct run dates, 2026-05-10 to 2026-11-02. Release mri_score_v2.1+2026-11-02+f9aaeca0db15. https://machinerelations.ai/index/categories/martech-advertising/is_x_worth. CC BY 4.0.Parrott, J. (2026). Martech & Advertising / Is it worth it in the Machine Relations Index (Version mri_score_v2.1+2026-11-02+f9aaeca0db15) [Data set]. Machine Relations Research. https://machinerelations.ai/index/categories/martech-advertising/is_x_worth https://doi.org/10.5281/zenodo.23652423@misc{parrott2026mrimartechadvertisingisxworth,
author = {Parrott, Jaxon},
title = {Martech \& Advertising / Is it worth it in the Machine Relations Index},
year = {2026},
version = {mri\_score\_v2.1+2026-11-02+f9aaeca0db15},
publisher = {Machine Relations Research},
url = {https://machinerelations.ai/index/categories/martech-advertising/is_x_worth},
doi = {10.5281/zenodo.23652423},
license = {CC-BY-4.0},
note = {Machine Relations Index (MRI), Machine Relations Research — machinerelations.ai}
}Release and boundary
What this segment measures
Published November 2, 2026. The observation window runs May 10, 2026 to November 2, 2026. Methodology v2.1.
MRI measures observed root-domain citations inside monitored prompts. Segment rates are conditional on this sample and do not claim recommendation quality, traffic, placement availability, or commercial performance.